What?
The social administration has signed an IOP agreement with the association REKO, so that they, together with young people, can make posts about support initiatives in social media.
Paused indefinitely, when the association REKO has paused its activities
Why?
We find it difficult to reach young people with the support that is available, through the city, the region and voluntary organizations. They do not go to helsingborg.se and search when they are unwell. We need to be present and active where young people are, in social media. At the same time, the social administration today does not have the resources to run channels aimed at young people in social media and create flow and followers.
How?
Through an IOP agreement with the association REKO, they make posts, together with young people in the city, for publication in their channels in social media, which are aimed at young people. The posts are sponsored on Instagram. REKO gets more followers in its channel, which they manage with a regular flow and the social administration can get their information out through posts that young people themselves create and disseminate.