The business community has a central role in the transition to green sustainability, and the public demand for sustainable and climate-smart products and services is expected to continually increase.
However, demand alone is seldom enough to overcome market barriers. That’s why the private and the public sector need to collaborate more. This means making it easier for companies to innovate and promote market sustainable solutions, for example, by re– thinking Helsingborg’s role as a customer–which buys goods and services worth about 3.5 billion Swedish crowns annually. Additionally, Helsingborg – in its role as urban and community developers – can become better at co-creating with the business community with regards to, for example, urban planning, the city’s climate agreement and within the framework of the Green Change Hbg initiative.
Read more about driving forces behind this challenge in the city's trend and environment analysis. The focal points are described trends in Helsingborg's immediate surroundings that affect the challenge differently.
This challenge relates to Sustainable Development Goal: